Radio listening has held up pretty will during this pandemic. Some stations have adjusted their important “drive time” segments because of changes in commuting behavior. Those who do drive to work have been going in later, generally. If you talk to people who work in radio, they are upbeat about the future. Radio is embracing listening apps and using them to expand radio’s reach.
Radio Trends
Radio Trends
Radio Trends
Radio listening has held up pretty will during this pandemic. Some stations have adjusted their important “drive time” segments because of changes in commuting behavior. Those who do drive to work have been going in later, generally. If you talk to people who work in radio, they are upbeat about the future. Radio is embracing listening apps and using them to expand radio’s reach.