Asymmetrical Imagery
No doubt you are familiar with asymmetric situations. A small explosive device can wreak havoc with massive military operations.
Many years ago when I worked on a psychiatric inpatient unit, an angry patient armed with a number 2 pencil could make life difficult for an entire staff trained in contemporary strategies of crisis de escalation.
An obscure mention in London’s Financial Times went majorly viral this week with its reference to a popular Mexican food choice. (Ring a “bell?”)
All the bombast and braggadocio is easily upended when this happens. With social media, we’re in the age of the asymmetric message, sometimes with significant perception changing results. It became the story of the week.